Kantar Worldpanel
Kantar Worldpanel asked us to create an impactful infographic to show the robustness and scope of their UK consumer panel.
The infographic needed to work in landscape as well has portrait format.
We structured the vital points into a simple grid with large callouts for the key points. We used iconography to support the statements visually and help loosen up the text heavy layout. The grid structure allowed us to reshuffle the key points to adapt the layout to different format requirements.